Employers are increasingly using talent networks as a social recruitment tool to remain in touch with prospective applicants, attract top talent, and rapidly fill open jobs. Learn more about the various advantages of joining a talent network for both businesses and applicants in our article.

What Is a Talent Network and How Does It Work?

People who want to look for jobs can join a talent network, which is an automated system where they can add their information and stay up to date on new job opportunities. Using a talent network to find new workers is a lead generation method for organizations.

It is possible to join a talent network and get notifications from a firm about employment openings and projects as well as other career-related information without applying for a position at that company.

Interested individuals might be offered the opportunity to join a talent network via a company’s employment portal. The company’s database may then be updated with the candidate’s name, contact information, employment history, and other details.

Candidates may be segmented and customized after they’ve joined the talent network, and tailored email campaigns with employment openings can be delivered to each category. Using recruiting software or candidate relationship management (CRM) software, these segments may be formed and maintained.

Simple application forms for joining talent networks should be used. Candidates should have the option of signing up for an employer’s talent network even if they’ve already applied for a position. This will avoid candidates from having unfavorable experiences since they will not feel as if they are being bombarded with information that they did not want to be provided with.

Using a Talent Network by Employers

If a prospect sought a job at your firm and was unsuccessful, but you still considered them attractive, invite them to join your network so that you may contact them when a more appropriate opening arises.

Make it easy for prospects to join your talent network even if they don’t discover a suitable job vacancy on your job’s website.

People in your talent network should not be the only ones who get job offers from you. On a weekly or monthly basis, engage prospects with customized and personalized content to offer relevant updates, industry news, recruiting recommendations, and corporate events, rather than broadcasting general information.

By scheduling time to contact the individuals in your talent network and reacting as quickly as possible when they contact you, you may establish great working connections with them over time.

Examine the profiles of your network regularly to see if any are a good fit for current opportunities. Encourage such individuals to apply by contacting them directly. Remember to inform them that you are not extending an unconditional offer and that other applicants will be considered as well.

Employer Advantages

• Even if you don’t have any open positions, your career page’s return on investment will be enhanced by attracting more prospects.
• Candidates’ perception of your firm and their candidate experience will be enhanced if you provide them with an additional way to express interest in your company when there are no open positions.
• An enthusiastic pool of competent individuals will be waiting to hear from you.
• If you want to improve your recruiting process, you may utilize the information you get about potential employees to your advantage.
• Because of individualized and focused communication, you will be able to nurture eligible individuals.
• Candidate interests and talents may be gathered via the use of customizable data fields, which can then be used to improve the candidate profiles you have created.